Get this from a library! Spotřební chování a marketing. [Jan Koudelka]. Get this from a library! Spotřební chování a segmentace trhu. [Jan Koudelka]. Je zaměřen na znalosti a nákupní chování spotřebitelů v oblasti biopotravin. Cílem práce je zjistit 6. ; Supervisor: Olga Horová; Reader: Jan Koudelka .
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Please verify that you are not a robot. The aim of this thesis is to determine the awareness of Czech consumers about organic farming and its products and to analyse consumer behaviour in the field of organic foods. Jan Koudelka Find more information about: Find a copy in the library Finding libraries that hold this item The work is divided into two parts: Some features of WorldCat will not be available.
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Full text of thesis Contents of on-line thesis archive Published in Theses: Add a review and share your thoughts with other readers. Search WorldCat Find items in libraries near you. Advanced Search Find a Library. Would you also like to submit a review for this item? Your rating has been recorded.
The theoretical part deals with definitions of basic economic terms such as consumers and consumer behaviour, describes the purchase decision-making process and its phases and includes factors that influence consumer decisions in relation to spotrehni socalled black box.
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Analýza spotřebního chování v oblasti biopotravin – Jana Matějková
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You may send this item to up to five recipients. Search WorldCat Find items in libraries near you. Write a review Rate this item: Thesis defence Date of defence: However, formatting rules can vary widely between applications and fields of interest or study. The practical kuodelka includes my own marketing research, which was conducted with the help of quantitative methods using a questionnaire.
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Spotřební chování a marketing – Jan Koudelka – Google Books
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